OUR VISION
To work in harmony with people and planet.
To create with intention so change is possible.
To champion fibres that are circular,
regenerative & renewable.
This isn’t our first rodeo. Sustainability has been at our heart for almost a decade and while each year sees us facing new challenges our determination to be better, drive change and play our part in the global Climate Emergency has not wavered. You could say, if anything – we’re braver, clearer and frankly – gutsier.
OUR VISION
To work in harmony with people and planet. To create with intention so change is possible. To champion fibres that are circular, regenerative and renewable.
This isn’t our first rodeo. Sustainability has been at our heart for almost a decade and while each year sees us facing new challenges our determination to be better, drive change and play our part in the global Climate Emergency has not wavered. You could say, if anything – we’re braver, clearer and frankly – gutsier.
OUR COMMITMENT
Every single choice affects every living thing.
And that’s the thing about business,
it’s a million tiny choices, every single day.
We are committed to making those decisions responsibly,
using a robust sustainability framework encompassing:
People, Planet and Prosperity.
Our 2025 Roadmap
It’s one thing to know where you want to go, but it’s another knowing how you'll get there.
Our 2025 Roadmap sets clear targets against the framework of our three key sustainability pillars:
People, Planet, Prosperity
| Guiding Principle | Objectives | Delivers on SDG | 2025 Goals |
| Responsibility & Visibility Social Advocacy | Contribute to the improvement of global social conditions Support and sustain artisanal design practices Create, maintain & empower a diverse and inclusive workforce | SDG 10 SDG 17 SDG 10 SDG 12 SDG 17 SDG 10 SDG 12 SDG 17 | 100% Tier 1 Code of Conduct Signed Transparency: 100% of supply chain mapped Verify the social standards of entire supply chain All Tier 1 suppliers have effective grievance mechanisms and informed worker empowerment programs Partnership with Fairtrade artisan group for annual projects Actively collaborate for ongoing cultivation of an inclusive culture for our team and community |
| Guiding Principle | Objectives | Delivers on SDG | 2025 Goals |
| Environmental and Climate Stewardship | Minimise environmental and ecological impact by prioritising responsible practices that support regeneration, circularity, and innovation Reduce climate impact of operations | SDG 12 SDG 13 | 100% preferred fibres Reduce the impact that results from colouring our textiles: Eliminate harmful chemicals from printing and dying & utilise close-loop technologies and digital printing Verify the environmental standards of entire supply chain Embrace circular strategies to reduce textile waste and overuse of natural resources (GlamCorner rental platform, repair practices, RENEW, takeback scheme) 100% of consumer packaging from circular or certified recycled sources (plastic-free) Measure, reduce, and offset carbon footprint to achieve carbon neutral certification |
| Guiding Principle | Objectives | Delivers on SDG | 2025 Goals |
| Giving Back | Contribute to our local and global community through philanthropic endeavours | SDG 10 SDG17 | Donate to organisations that support environmental and social causes |
PARTNERSHIPS
FOR PROGRESS
We want to see our planet thrive, so we have aligned with these organisations that support our sustainability efforts.
OUR SDG COMMITMENTS
In 2020 we became an official signatory of the UN Global Compact, adopting the SDG framework as a way of synchronising our efforts with the rest of the world to create peace and prosperity for people and planet.
Our focus is on 4 of the 17 Sustainable Development Goals:
10 - Reduced Inequalities
12 - Responsible Consumption & Production
13 - Climate Action
17 - Partnerships for the Goals
OUR COMMITMENT
Every single choice affects every living thing. And that’s the thing about business, it’s a million tiny choices, every single day.
We are committed to making those decisions responsibly – using a robust sustainability framework encompassing:
People, Planet and Prosperity
Our 2025 Roadmap
It’s one thing to know where you want to go, but it’s another knowing how you'll get there.
Our 2025 Roadmap sets clear targets against the framework of our three key sustainability pillars:
People, Planet, Prosperity
Objectives
Contribute to the improvement of global social conditions
Delivers on SDG
SDG 10
SDG 17
2025 Goals
100% Tier 1 Code of Conduct Signed
Transparency: 100% of supply chain mapped
Verify the social standards of entire supply chain
All Tier 1 suppliers have effective grievance mechanisms and informed worker empowerment programs
Objectives
Support and sustain artisanal design practices
Delivers on SDG
SDG 10
SDG 12
SDG 17
2025 Goals
Partnership with Fairtrade artisan group for annual projects
Objectives
Create, maintain & empower a diverse and inclusive workforce
Delivers on SDG
SDG 10
2025 Goals
Actively collaborate for ongoing cultivation of an inclusive culture for our team and community
Objectives
Minimise environmental and ecological impact by prioritising responsible practices that support regeneration, circularity, and innovation
Delivers on SDG
SDG 12
SDG 13
2025 Goals
100% preferred fibres
Reduce the impact that results from colouring our textiles: Eliminate harmful chemicals from printing and dying & utilise close-loop technologies and digital printing
Verify the environmental standards of entire supply chain
Embrace circular strategies to reduce textile waste and overuse of natural resources (GlamCorner rental platform, repair practices, RENEW, takeback scheme)
100% of consumer packaging from circular or certified recycled sources (plastic-free)
Objectives
Reduce climate impact of operations
2025 Goals
Measure, reduce, and offset carbon footprint to achieve carbon neutral certification
Objectives
Measure, reduce, and offset carbon footprint to achieve carbon neutral certification
Delivers on SDG
SDG 10
SDG 17
2025 Goals
Donate to organisations that support environmental and social causes
PARTNERSHIPS
FOR PROGRESS
We want to see our planet thrive, so we have aligned with these organisations that support our sustainability efforts.
OUR SDG COMMITMENTS
In 2020 we became an official signatory of the UN Global Compact, adopting the SDG framework as a way of synchronising our efforts with the rest of the world to create peace and prosperity for people and planet.
Our focus is on 4 of the 17 Sustainable Development Goals:
10 - Reduced Inequalities
12 - Responsible Consumption & Production
13 - Climate Action
17 - Partnerships for the Goals
SPELL IS PROUDLY
B CORP CERTIFIED
Following years of dedicated effort to undertake the rigorous assessment by B Lab, we have become a Certified B Corporation. This global certification recognises organisations that utilise thriving business as a force for good and meet the highest standards of social and environmental performance, transparency and accountability.
Continuous improvement is essential to find a sustainable balance in global production and consumption practices. In becoming B Corp Certified we have joined a community of organisations that are working to change the rules of the game ~ leading a global movement that shifts business focus towards purpose and positive impact generation. As they say, if you want to move mountains, we have to do it together and we are so proud and excited for what comes next!
SPELL IS CARBON NEUTRAL
Spell is carbon neutral certified for our organisation by Climate Active, Australia’s government-backed carbon neutral certification program. This certification extends to our global operations, including our business activities in Byron Bay, business travel, as well as the packaging and shipping of our products all around the world. Being carbon neutral in our operations is a significant step towards reducing our environmental footprint as part of our 2025 Sustainability Roadmap.
Climate Active certification means Spell has reduced our business’ emissions where possible and compensated for the remainder by investing in carbon offset projects to fully balance their emissions. By achieving this certification, we demonstrate our proactive approach to mitigating climate change by measuring, reducing, and offsetting their carbon emissions in our operations.
Progress over perfection: Whilst our product is not currently included in this Climate Active certification, we do calculate the carbon footprint of their product fibres with the goal to reduce emissions in line with Science Based Targets. Read more about this in our latest Impact Report.
SPELL IS PROUDLY B CORP CERTIFIED
Following years of dedicated effort to undertake the rigorous assessment by B Lab, we have become a Certified B Corporation. This global certification recognises organisations that utilise thriving business as a force for good and meet the highest standards of social and environmental performance, transparency and accountability.
Continuous improvement is essential to find a sustainable balance in global production and consumption practices. In becoming B Corp Certified we have joined a community of organisations that are working to change the rules of the game ~ leading a global movement that shifts business focus towards purpose and positive impact generation. As they say, if you want to move mountains, we have to do it together and we are so proud and excited for what comes next!
SPELL IS CARBON NEUTRAL
Spell is carbon neutral certified for our organisation by Climate Active, Australia’s government-backed carbon neutral certification program. This certification extends to our global operations, including our business activities in Byron Bay, business travel, as well as the packaging and shipping of our products all around the world. Being carbon neutral in our operations is a significant step towards reducing our environmental footprint as part of our 2025 Sustainability Roadmap.
Climate Active certification means Spell has reduced our business’ emissions where possible and compensated for the remainder by investing in carbon offset projects to fully balance their emissions. By achieving this certification, we demonstrate our proactive approach to mitigating climate change by measuring, reducing, and offsetting their carbon emissions in our operations.
Progress over perfection: Whilst our product is not currently included in this Climate Active certification, we do calculate the carbon footprint of their product fibres with the goal to reduce emissions in line with Science Based Targets. Read more about this in our latest Impact Report.